SVG: From the sports season point of view, what can we say of 2013 in comparison to 2012?
Giovanni Bruno: In sports the odd years are the ones with no major events. All the more reason for those who, like us, came out from the Olympic Games celebrating the event with 12 tv channels and even a 3D one. But for us 2013 was the year of the return to Formula 1, which has brought us to restate the philosophy of the multi channel mosaic on sceren. And so our subscribers have been at the center of the races throughout the season, choosing the points of view in a personal direction, and were able to propose a totally new way to present Formula 1 car races, a ever seen before empathic show on tv.