iPharro Media Announcia MediaSeeker™ Core Platform V3.0, soluzione per identificazione olistica di contenuti
DARMSTADT, Germany — April 12, 2010 — iPharro Media today announced the release of MediaSeeker™ Core Platform V3.0, the industry's first fully configurable content identification-based solution that can be seamlessly integrated into any preexisting workflow or serve as the engine behind any new content identification-based application. The MediaSeeker Core Platform V3.0 is built upon iPharro's adaptive video fingerprinting technology™, which allows customized tailoring of content indexing and identification to provide exceptional accuracy and efficiency in virtually any use case, ranging from granular content comparison for detection of frame-level differences to rapid content detection in large-scale searches.
"The iPharro MediaSeeker Core Platform V3.0 extends our 'holistic' view of content management by enabling a consistent approach to content identification as media passes through different stages in its life cycle," said Mark Devins, director of business development at iPharro Media. "Extended format support and interfacing capabilities allow this versatile and highly configurable system to be applied effectively across a wide array of content-identification applications."
A workflow-agnostic solution, the MediaSeeker Core Platform V3.0 offers unparalleled accuracy in identifying video content from any digital video source, giving users the power to track, identify, and control media from creation through distribution across multiple platforms. Newly enhanced fingerprint extraction capabilities accommodate an even broader spectrum of applications, and as a result, the platform's fingerprint density can be adapted for content identification in areas including metadata retrieval, archive management, media redundancy prevention (MRP), broadcast monitoring, and versioning of content, among others.
iPharro has also enhanced workflow flexibility by introducing a Web Service API to the iPharro MediaSeeker Core Platform V3.0. The SOAP Web server interface enables straightforward integration of the platform with third-party systems and applications, allowing media companies to use it with their choice of media solutions. Further, a simplified "HotFolder" interface streamlines operations through rapid ingest and analysis of large volumes of data into the iPharro MediaSeeker Core Platform V3.0.
"Each day, millions of hours of digital video content are distributed globally via traditional TV networks, satellites, cable, and Web-based streaming video platforms," said Joshua Cohen, CEO of iPharro Media. "Consequently, today's media professionals require highly sophisticated tools not only for organizing and tracking media, but also for capitalizing on the numerous opportunities presented by content identification-based applications. The iPharro MediaSeeker Core Platform V3.0 empowers these businesses to leverage content identification effectively within their digital media workflows and applications."
More information about the iPharro MediaSeeker Core Platform V3.0 and other iPharro Media products is available at www.ipharro.com.
# # #
Avanzate identificazioni di contenuto da iPharro Media nel workflow di Signiant®
iPharro MediaSeeker™ Simplifies Tracking, Identification, and Control of Media Within Signiant® Content Supply Chain Management Workflows
DARMSTADT, Germany — April 12, 2010 — iPharro Media today announced that the iPharro MediaSeeker™ can now be integrated with software from Signiant®, a leading developer of content supply chain management solutions, to give users access to powerful video fingerprinting, matching, viewing, and reporting capabilities. Incorporated into any existing Signiant workflow, the iPharro MediaSeeker component allows Signiant customers to build advanced content identification into their content workflows, unlocking an unprecedented degree of security and control over content while also eliminating the inefficiencies associated with standalone manual solutions.
"The availability of the iPharro MediaSeeker Core Platform's unique video fingerprinting technology from within the Signiant architecture is of tremendous value as content owners and producers optimize their digital media workflows and establish secure, efficient movement of media assets over distribution networks," said Rick Clarkson, senior director of product management at Signiant. "By taking advantage of this powerful integration, media-focused companies can establish secure management and movement of digital assets while maintaining a focus on their primary business processes."
iPharro MediaSeeker has been integrated with Signiant software through the Signiant Integrated Product Program (SIPP), which is designed to facilitate easy, cost-effective application of key digital content management technologies with the Signiant solution. Within the resulting workflow, iPharro's MediaSeeker ingests files from the Signiant system into the iPharro MediaSeeker Core platform, a highly scalable and fully configurable video indexing and identification engine, and returns a unique ID for each piece of video content. Armed with this ID, customers can use MediaSeeker's Web-based interface to view analysis and match reports. Throughout this process, the Signiant Manager allows users to monitor and control iPharro jobs.
"Tracking, identifying, and controlling media as it passes from creation through to distribution across multiple platforms is a daunting undertaking," said Mark Devins, director of business development at iPharro Media. "Our partnership with Signiant gives media companies a proven and flexible solution for simplifying this critical task within their day-to-day media management and distribution workflows."
More information about the iPharro MediaSeeker Core Platform and other iPharro Media products is available at www.ipharro.com.
# # #
About Signiant
Signiant's pioneering software is more than simple file transport — it automates, accelerates, manages, and securely controls the movement of high-value digital content within and between organizations and ecosystems. Signiant solutions streamline content supply chain management operations from production through distribution and upload of digital files — enabling customers to build new business models, reduce costs, and integrate with existing investments. Headquartered in Burlington, Mass. with development facilities in Ottawa, Canada, Signiant has hundreds of enterprise organizations deployed in over 50 countries. Find out more at http://www.signiant.com/.
# # #
iPharro Media Rilascia AdMon Software per identificazione e controllo delle pubblicità TV automatizzato
DARMSTADT, Germany — April 12, 2010 — iPharro Media today announced the release of its AdMon™ software, which automates advertising monitoring and detection workflows to eliminate the labor-intensive processes required by traditional ad monitoring. Built on the iPharro MediaSeeker™ Core Platform, the industry's first fully configurable video fingerprinting-based content identification engine, AdMon analyzes preselected TV channels, tracks new and preexisting ad placements, and provides valuable detection information such as channel name and detection time within minutes of airing. Automatic identification of newly broadcast advertisements and integrated difference detection capabilities complement these features, making AdMon the best-of-breed software available for ad monitoring.
"Witnessing a dramatic rise in the number of simultaneously available TV channels, ad-focused media monitoring companies are looking to maximize gains and overall efficiency with tools that automate and optimize TV advertisement monitoring workflows," said Mark Devins, director of business development at iPharro Media. "With automated and real-time detection reports from AdMon, our customers now have the opportunity to eliminate expensive, error-prone human resources from monitoring, in turn increasing efficiency and revenues."
AdMon's powerful difference detection capability allows users to efficiently pinpoint changes between different versions of commercials. The software allows users to track advertisements for important changes in price or product packaging, content length, or graphic overlays, all of which are often missed by the human eye. Moreover, the software also offers a highly intuitive Reference Management tool for content management and a user-friendly, graphical front-end interface for viewing ad key frame summaries and managing detection reports. AdMon also features a Web-based portal service that allows users to log in remotely from a standard PC and manage and analyze detection reports.
"AdMon is iPharro's solution to the industry's pressing need to automate and simplify ad-monitoring workflows," said Joshua Cohen, CEO of iPharro Media. "AdMon software offers media companies a versatile new content identification model that introduces incredible cost efficiencies while bringing vastly improved accuracy and speed to the fundamental task of monitoring TV ads."
The principles underlying iPharro's new AdMon software already have been employed by the world's leading marketing and media information company, The Nielsen Company, which relies on iPharro's content identification software for commercial ad monitoring purposes.
More information about AdMon software and other iPharro Media products is available at www.ipharro.com.
# # #
About iPharro Media
iPharro Media, a world leader in content identification solutions, empowers media players along every step of the value chain to identify, control, and monetize video content. iPharro's solutions can be deployed and seamlessly integrated into any preexisting workflow or serve as the engine behind any new content identification-based application. With state-of-the-art adaptive video fingerprinting technology™ at its core, iPharro's patent-pending identification technique provides users with an unprecedented level of accuracy and precision — down to the frame level — that competitors cannot match. Moreover, with a noninvasive, configurable approach to content identification, iPharro allows customers to fingerprint today, identify tomorrow™, thus providing a foundation for maintaining control over growing volumes of digital content, even as available distribution outlets and platforms explode in number. With workflow expertise built in partnership with world-class customers, iPharro is uniquely positioned to integrate advanced content identification into any workflow or business process with minimal impact. More information on iPharro products is available at www.ipharro.com.
