HIGH RESOLUTION AUDIO, OR "HRA"
Based in UK, right in the centre of England, West Midland, Nachural Comms is the company who markets the brand called "High Resolution Audio" or HRA.
The HRA product range currently comprises of six series ranging from point source full range enclosures suited for AV, install and discrete sound reinforcement to narrow dispersion long throw concert systems and subwoofers designed for a variety of touring applications.
Steve Williams Sales Director says: "It is early days for us so far, but they are very keen and it is only a matter of time before good orders start to come for our new products.
Our range of PA equipment uses FaitalPRO loudspeakers inside and we've had an excellent welcome at the recent BPM show at the NEC in Birmingham 13th – 15th September. Products on stand H77 featuring FaitalPRO were our XR1, XR2 and CX 1 enclosures.
At HRA we produce a full range of equipment from 6.5-inch monitors up to 18-inch subwoofers.
Among our most recent marketing activities we were at SEDA, which represents the DJ community in the south of England and has been established 40 years. Our sales director Steve Williams has also been demonstrating a range of powered HRA loudspeakers explaining the benefits of the products, traveling around the UK, because we are confident they are reliable and performing correctly."
Background info
HRA are based in the West Midlands and boast many years of pro audio experience, from Audio Visual to small touring systems, and rental.
Their R&D team comes from a variety of backgrounds ranging from live touring and system design to university based acoustic technicians.
This gives HRA the benefit of integrating cutting edge design with the most desirable real world properties to produce systems of immense power combined with lightweight features and ease of deployment.
Steve Williams points out: "We have actively researched the best features of competing products combining this with a 'wish list' gleaned from pro audio users.
As a company we believe that products made in UK still carry weight in overseas markets, reinforcing the desirability of British audio heritage. It is of course true that the market place is congested, however we believe that there is a place for a UK manufactured product aimed at the mid to high level pro audio user.
Our ethos is simple, use the best quality European manufactured components - and this explains why we adopted FaitalPRO loudspeakers - build industry leading quality woodwork and incorporate all design features necessary to realise cabinet designs that are highly useable in a wide variety of applications.
To further simplify setup whilst adding little weight penalty most of the HRA range incorporates energy efficient class D power amplification and DSP manufactured in Italy.
Many enclosures feature FaitalPRO transducers, which we feel incorporate cutting edge technology, world-class performance levels, lightweight and incredible reliability.
Our mantra is simple, to provide quality, reliability and customer support that is second to none.
Our products are designed for an exceptionally long trouble free working life that yields an excellent return on investment.
Andrew Richardson, FaitalPRO AREA/OEM Sales Pro-Audio Division, has been very helpful to us in terms of product development and actually one of the most important ranges of speakers that we produce is a touring scalable PA system designed for local hire companies organizing events. This is capable of covering many scenarios, because it is self amplified, very powerful and thanks to FaitalPRO loudspeakers, very reliable.
After a year of complete testing on these loudspeakers we are moving forward and designing two new subwoofers, and a single 18" woofer.
www.nachural.co.uk
Company website - www.hra-loudspeakers.co.uk
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Visit www.faitalpro.com and Enjoy!
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