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Quantel e Marussia Virgin sulla Formula 1

Initiative aimed at increasing Quantel presence in Broadcast
Newbury, UK, 19 January 2011: Quantel is excited to announce that it is set to partner the Marussia Virgin Racing Formula One team throughout the 2011 FIA Formula One World Championship season. The deal will see Marussia Virgin Racing's brand new, digitally designed car carrying the Quantel brand at 20 races around the world, kicking off at the season opening Bahrain Grand Prix on 13th March. Drivers Timo Glock and Jerome D'Ambrosio will also sport the Quantel logo on their race wear.


Formula One is one of the world's most popular televised sports, with a global average audience per race of 600 million people. Marussia Virgin Racing is unique in its approach to Formula One car design as it is the first team ever to use 100% Computational Fluid Dynamics (CFD) and no wind tunnels. Quantel is also a master of digital technology and the partnership will bring its range of innovative, high quality and professional products to the attention of broadcasters worldwide. The global nature of Formula One is a perfect fit with the global workflow delivered by Quantel's latest QTube product.
"Marussia Virgin Racing and Quantel share many values - performance under the tightest deadlines, the crucial importance of team working and absolute demand for reliability," said Ray Cross, Quantel CEO. "All these values are achieved by exploiting the latest technologies. We are excited to have the opportunity to partner Marussia Virgin Racing, and once again we're doing something unique in our industry - Quantel thrives on innovation."
Graeme Lowdon, CEO of Marussia Virgin Racing, commented: "I am delighted to welcome Quantel to the Team as an official partner. Quantel is a company that is passionate about creating solutions for its customers on a worldwide scale and we both have a shared commitment to excellence in technology. Quantel has pioneered many new technological advances and as Marussia Virgin Racing enters its second season of racing we hope that our own advances in technology provide the success that we aim for."

The picture shows Graeme Lowdon, Marussia Virgin Racing CEO (left) and Ray Cross, Quantel CEO.

Quantel - a passion for post, DI and broadcast
Quantel is a world-leading developer of innovative, high performance content creation and delivery systems across post, broadcast and DI. We are passionate about creating the most open and efficient tools for the digital age. Quantel's product range includes: multi-resolution finishing systems; award-winning color correction solutions; stereoscopic 3D post systems and integrated news and sports production systems. They all deliver the creative, productive and profitable workflows that give post houses and broadcasters the edge they need to thrive and grow in today's highly competitive global media market.

Marussia Virgin Racing

Virgin Racing entered the FIA Formula One World Championship in 2010, beating off stiff competition from a number of contenders for one of the new team entries. The team was originally conceived by John Booth and Graeme Lowdon, whose Manor Motorsport operation in the North of England achieved unrivalled Formula 3 success and played a major role in the development of several of today's greatest motor racing talents. They joined forces with designer Nick Wirth, who returned to F1 after a decade enjoying remarkable results in Indy Racing and Le Mans sports car development in the USA with his innovative and low-cost design approach. Together with the commercial firepower of Sir Richard Branson's Virgin, one of the most recognised, respected and exciting brands in the world, they created a new racing team concept, capitalising upon F1's new economic dawn and the Resource Restriction Agreement that has begun to redefine the sport. Virgin Racing's debut season was always going to be a tough test. The team had designed a brand new car entirely in the digital domain using CFD (Computational Fluid Dynamics) and without the very expensive wind tunnel testing capabilities deployed by the current Formula One teams - all in the space of just six months. In November 2010, Russian sports car manufacturer Marussia, who had sponsored Virgin Racing throughout its debut season and witnessed at close quarters its true grit and enormous potential, acquired a significant shareholding in the team, securing its long-term future and ensuring that it can continue to go from strength to strength in pursuit of its racing ambitions. For the 2011 season the team is known as Marussia Virgin Racing.

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